Thursday, 27 August 2009

  • How Cosmo figures out how guys think

    A reader wrote in to share this fascinating fact: "There was a Cosmo writer on TV who said that the women who ran the magazine would create the man's view on a topic and then farm it out to a male contractor to write.  If the guys didn't write it according to spec, then they'd get some other guy to write it."

    Why does that not surprise me!  So basically:
    • The female editors at Cosmo figure out what guys should think.
    • They ask a guy to think like that.
    • If he refuses, they look to replace him with another guy.
    Hmm, that sounds about right.

    So how accurate is Cosmo's method?  Let's check out Cosmo's explanation of this male mystery: Why do guys hardly ever change their sheets?


    Cosmo's logic: "Men have a weaker sense of smell, and their skin isn't as sensitive as women's," says Fisher. "So guys aren't as likely to notice (until maximum grime has been reached) that they're snoozing in stinky sheets."

    This seems shockingly inaccurate to me.  But rather than farming it out to male contractors, I thought we'd turn to Mancouch.

    Why do guys hardly ever change their sheets?  And what did you think of Cosmo's explanation?

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